The MTV logo wasn’t always an “M”.
By Fred.
Running into this article on the origins of the MTV logo in my junk recently reminded me of just how accidental the process of “branding” is and how often the most successful stuff seems to have an innate intelligence that really isn’t there.
Truth be told no one even knew the term “branding” then. Personally, I left the “branding” business the minute someone named it.
Please promulgate us on the interweb.
February 9th, 2007 at 9:38 pm
I’ve heard you describe this logo but it’s fun to actually see it. Like a dispatch from some alternate universe.
February 12th, 2007 at 12:08 am
Tim, I kind of feel the same way. This article is one of those things in ones archive that pops up every so often and I look at it and wonder where I was when all these things were going on.
April 4th, 2007 at 12:38 pm
We used this one on MTV UNCENSORED, Fred! Boy, I wish someone could put THAT show on the web.
May 11th, 2008 at 4:30 pm
[…] Raven’. Even though the CD-ROM itself was a bit of a flop, I submitted that cartoon to MTV and it wound up airing on ‘CARTOON SUSHI’ sometime around […]