An update on Epic-Fu
By Tim.You may have noticed that Epic-Fu’s been on a break lately, as we and the show’s producers, Steve and Zadi at Smashface, have both been thinking about what path we want to take into the future.
In the past year, we saw real growth in viewership of the show over the course of the partnership; we worked together to execute innovative advertising campaigns for clients including Lionsgate, Sony Pictures, XBox Live and Mobivox; and we supported Smashface in the rebranding and successful relaunch of the show in their new incarnation as EPIC-FU. All the while, Steve and Zadi entertained their loyal audience every week and, as the pioneers of videoblogging and inspired, creative people that they are, were great people for us to work with.
With that said, after careful consideration of each company’s goals, we’ve made the decision to move our separate ways. Next New Networks is focused for the coming year on a strategy anchored around our building up our own networks in key categories like autos, entertainment, humor and style, and establishing some new partnerships in those areas. Similarly, Smashface is going to pursue their creative vision in a way that can be most effective for them.
I’m of course disappointed we won’t be working day to day with Steve and Zadi on Epic Fu, as it’s no secret that we’re good friends and enjoy working together. But it’s a great thing to know that we’ve come out of a year with some real success, and a strong vision for what’s next for our companies. We wish them a lot of luck in their next phase, and as always, we’ll be watching.
May 29th, 2008 at 7:15 pm
Huge thanks to everyone at Next New Networks from all of us at Smashface for their support with EPIC FU for the past year. We’re proud to have worked with you guys and we know that our paths shall cross again.
May 29th, 2008 at 8:01 pm
[…] the Next New Networks blog: … after careful consideration of each company’s goals, we’ve made the decision to move […]
May 29th, 2008 at 8:57 pm
Big news indeed. Glad to see everyone is leaving on great terms.
May 29th, 2008 at 9:03 pm
Well I can’t wait to see what you do next and I’ll keep watching with joy.:)
GodSpeed to you smashface!, May your goals be met and your profits be bountiful!
May 31st, 2008 at 8:49 pm
Tbbq yhpx jvgu nyy gur nhgb naq uhzbe pngrtbel. Creuncf lbh pna ohvyq n shaal-pne pbzzhavgl. Gung jbhyq or n erny tnf. Trg vg va trne, fgrre pyrne bs gur cbgubyrf naq ubyq bagb lbhe frng.
May 31st, 2008 at 11:45 pm
Um, thanks, Pookie… or I guess I should say Gunaxf, Cbbxvr.
June 4th, 2008 at 3:21 pm
“a funny-car community. That would be a real gas.” LOL
June 5th, 2008 at 12:27 am
[…] would be going separate ways with Next New Networks. A mutual and friendly decision as both NNN (blog post) and Smashface are still friends. Just today, Steve and Zadi announced that they are now moving to […]
June 7th, 2008 at 2:00 pm
[…] its creators’ interests. EPIC FU’s previous backing company, Next New Networks, previously announced its separation from the show late last […]