Green is the New Pop

By Tim.

ViroPop
This week we launched ViroPop, our new network devoted to “Environmentalism Made Fun.” From the about page:

ViroPop is the first network on the Internet to treat the new environmental pop culture with a sense of irreverent fun. Long dreary powerpoint presentations…be gone! This is the happy Green Revolution.

Right on. We have a lot of plans for ViroPop, starting with our first show, the excellent, saucy ZapRoot, hosted by Jessica Williamson, who should make a splash in the videoblogging scene, and produced by Damien Somerset (WorldChanging, Ask a Ninja, among many other credits) and independent filmmaker Sarah Szalavitz, both of whom, besides having created and brought us the show, have been collaborating with us on a number of other fronts as we ready ViroPop and more networks on the way. They’re incredibly smart and talented and respected in the community, and the show has debuted to strong reviews and great views, a sign of many good things to come.

I’m personally excited we’re doing this as I started my own path into green pop culture working as the lowly, underfoot college kid in a collective of artists and activists, Betapunks/Ecomedia, back in ‘92 (who made cool films, and threw cooler parties), and last year worked to convince organizations like the NRDC to get involved with Amanda Across America, which was a completely new way of making media about environmental issues. And that’s just me — lots of the people here at NNN have been involved in green projects, and there’s a ton of excitement and passion here, and almost too many ideas of where this network can go. Hope you’ll subscribe and stay tuned for what ViroPop has in store.

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